Brand identity
Aster Editions

The brief
A small publishing imprint with a distinctive, flexible visual voice. The brief called for a coherent system that could support a small team without making every new piece feel like a new project.
The approach
We built an identity that lets each title feel individual while belonging to the same thoughtful catalogue. We developed the direction through close content studies, small prototypes and a focused review process.
The result
The final delivery brings the identity, content and interface into a consistent whole. A documented toolkit explains the choices and makes future updates easier to maintain.
Project note
This is a fictional studio case study created to demonstrate a complete portfolio content model.